You don’t need to quit drinking, you just need a smarter way to reset.
Want to get back to drinking on your terms, when you’re the one making the decision, not your autopilot?
Afraid “drinking one is one too many” because you feel you can’t stop otherwise?
I’m Alastair, and I help clients achieve their moderation goals using a system built from real-world experience and science:
- 30+ Wine trade experience, where moderation matters
- Proven behavioural & neuroscience techniques
- Courses to suit everyone, incl specialist ADHD
- Qualified Life Coach and CPD Approved Course Provider
Introducing ARC NAV™
The system that powers everything at Alcohol Reset Coach.
Notice. Adjust. Verify. That’s how progress sticks. Not by starting over, but by recalibrating as you go.
ARC NAV™ is your internal GPS that will help you stay on course to your own destination. Not someone else’s, and not down judgement alley.
Navigate the breakdowns, roadblocks and bumpy roads that usually throw you off track.
This comprehensive system gives you:
- clarity on why previous attempts to cut back may have failed
- the neuroscience behind alcohol, in plain English
- proven tools that fit into real life, not around it
- trackers and reflection journals for better self-feedback
- achievable goals, with no shaming tactics
Client testimonials and success stories→
What results can you expect from our courses?
*outcomes may vary between clients
✅ Better sleep
✅ Sharper focus and mental clarity
✅ More energy and motivation
✅ Improved relationships
✅ Guilt-free mornings
✅ Increased productivity
✅ Serious financial savings
✅ Fewer empty calories, from both alcohol and the poor decisions that follow
Essentials Plan
Quick reset (7–10 days) to break the cycle and feel back in charge, 28 days for the full course.
Moderation Mastery
More profound transformation (2 – 3 months), tailored to your lifestyle, goals, and long-term change.
CREATED BY SOMEONE WHO’S BEEN THERE – AND COACHED OTHERS THROUGH IT
Free Mini-Guide
A TASTE OF WHAT ARC IS ALL ABOUT
No scare tactics. No guilt. Just a practical introduction to how we help people rethink their drinking habits, without pressure to quit.
This short guide gives you a flavour of the tools, mindset, and support ARC offers. It’s a simple first step if you’re curious but not quite ready to commit.
Already helping hundreds get started since April 2025.
Frequently
Asked Questions
Do I have to quit drinking completely?
Not at all. This programme is designed for people who want to cut back, reset, or find a healthier rhythm, without going fully sober.
What if I work in wine or hospitality?
You’re in the right place. ARC was built by someone who’s lived it, we understand the social pressure, daily exposure, and professional expectations.
Is this just another “willpower” approach?
No. We use neuroscience-backed strategies and habit tools to help you change how alcohol fits into your life – sustainably.
What if I’m not ready to commit yet?
That’s okay. Start with our free guide or explore the blog. You don’t need to make big decisions to start making small changes.
Still have questions?
Drop us a message via the Contact page or explore more in our Mini-Guide
Our Courses & Coaching
Essentials Plan
A clear starting point if you’re looking to cut back, with a solid introduction to the key concepts behind ARC.
▸ Self-paced with structure
▸ Practical tools for real life
▸ Gain clarity and control
Moderation Mastery
This is for people ready to reset deep-rooted patterns with science, strategy, and structure.
3 x content of Essentials & in-depth profiling.
▸ Personalised feedback and diagnostics
▸ Habit change & dopamine reset
▸ Based on multi-disciplinary science
1:1 Coaching
If you want direct support, tailored to your life and how you drink. Conducted via Zoom / Teams.
▸ Confidential, expert-led sessions
▸ Flexible to your pace and goals
▸ No judgement. Just real-world results
RECENT BLOGS
Built for real life
This isn’t about perfection. It’s about making better choices, more often. Even when life is busy, social, or stressful.
Science-backed, not buzzwords
Our tools and techniques draw from neuroscience, behaviour change, and years of wine industry experience.
Mindful drinking, your way
No rigid rules. No pressure to quit. Just a flexible approach that helps you take back control, one step at a time.
Tools you’ll actually use
From practical reset rituals to smarter wine habits and simple dopamine-friendly swaps, we help you rethink your routines without missing out.
Who we are & what we do
Straight talk. Real support. No fairy dust.
“I’ve spent over 30 years in the wine trade, surrounded by alcohol, not avoiding it. I always had good advice around me, and I paid attention. I found a smarter way to reset when I needed to, and fully researched the science to understand why it worked and how it could help others.“
Alastair, Founder, Alcohol Reset Coach
Here’s what you can expect:
▸ No guilt trips, lectures, or green juice sermons.
▸ Straight-talking advice and practical strategies to help you drink less, feel better, and drink alcohol on your terms rather than on autopilot.
▸ Support without pressure. You don’t have to quit altogether to reset your habits.
▸ Real outcomes, not fairy tales. No meditating over a bowl of lentils (unless you really want to).
If you’re dealing with severe addiction, please seek specialist medical help. Some of what you find here might still help alongside that, but Alcohol Reset Coach isn’t a substitute for clinical care.
30+ years
Wine Trade Experience
100%
Practical Support
